Paid Social & Search Advertising
This is our most popular service, and we guarantee you’ll see a positive blended ROI (return on investment) within 8 WEEKS! You don’t need a fancy agency, expensive photoshoot, or graphic designer to see results on paid digital advertising. Whether your business is brick-and-mortar, services, or direct-to-consumer eCommerce, our expertise in search and social ad campaigns will help you make the most of your media spend. This includes the discovery, strategy, testing, execution, and optimization of one or all of the following:
Ads on META (Facebook & Instagram), Snapchat, and/or TikTok
Lead-Generation (Email & SMS Subscribers / Contact Us)
Engagement (Follower Growth / Social Interactions / Store Locator)
Traffic (Website visits / Link Clicks / Event RSVPs)
Conversion (In-App Transaction / Website Transaction / Dynamic Retargeting)
Ads on Google and/or Bing
Search (PPC, Branded & Non-Branded)
Shopping / Catalog (for eCommerce)
Store Location on Maps
YouTube videos (& other Google partners)
Paid Connected TV Streaming Advertising
NEW CERTIFIED SERVICE! Technology is changing. Stop wasting your advertising budget on traditional TV commercials from cable and network providers.
“94% of homes with a Head of Household under the age of 40 have CUT CABLE in the last 5 years” - MNTN, 2024
Connect directly with your customers with the most intuitive software channels in the market. Gone are the days of typical location and demographic targeting; now, technology connects household web browsing activity to what customers are watching on TV.
Let us help you discover, build, and scale your TV advertising strategy with the most powerful targeting, optimization, and ad content creation.
Customer Acquisition & Growth
“The purpose of a business is to create a customer.” - Peter Drucker
A customer isn’t a walk-in or a follower on social media. A customer, if treated with care, is an investment in the future of your business. You may think you’ve hit a dead-end in expansion or want to find a new type of customer. The truth is that your current clientele information and behavior patterns can help you find the customers you are looking for now easier than ever before. They are online and waiting to discover your business! Let us help you devise a plan bespoke to your needs to find, serve, attract, engage, and convert these people at a low cost and with efficiencies to scale.
General Digital Marketing Strategy & Management
Are you looking for a trustworthy partner to grow your business online but aren’t ready to hire someone in-house? Maybe you’ve tried ads on Facebook and Google but don’t see the return on your investment, or you can’t understand why your email newsletters aren’t generating traffic on your website; Tiffany can help with all those things and more! Her approach starts with a Data Analytics Audit, constructing a customized digital marketing plan, and addressing any low-hanging fruit that may hinder the plan’s overall success. Then, the strategy will become a formal weekly T&A (time & action) checklist with KPI (key performance indicator) benchmarks per week across all applicable tactics. This could include Paid Social & Search Advertising, Email & SMS Calendar, Customer Acquisition, and/or any other performance digital growth strategies that may be key to your business’ success. Performance marketing leadership is Tiffany’s specialty, and she is happy to find a scope tailored to your needs.
Data Analytics & Digital Structure Audit
one-time audit project or ongoing data reporting & analysis
Make more intelligent business decisions with data that you can understand! Without accurate tracking on your website, even the best strategies are at risk of failing. Tiffany will start with a complete audit of your historical insights on all your brand’s digital touchpoints. Then, identify the KPIs (key performance indicators) tailored to your business and create a tracking model to implement across the most relevant analytics platforms and ad publishers. Performing this audit and developing your business’ data roadmap is one of the best places to begin when exploring digital marketing strategies. If you don’t know where to start with our services, this is the project we recommend! As us about a long-term data analytics monitoring service as well.
Virtual Consultation
Are you interested in potentially working with Tiffany but still not sure where to start? She offers a free 30-minute virtual consultation (video call) to all new clientele. This is a dedicated time to get acquainted, learn about your business, and get Tiffany’s professional advice on the best place to start. Even if she may not be the best resource for your needs, she can lead you to someone in her vast network who may be able to help!